The juxtaposition of industrial steel and aluminium punctuated with refined Italian Marble seeks to explore the tension between the founders Northern roots and the elegance of each hand crafted item in the collection. The design focuses on materiality, simplicity and clean lines, all pillars of the brand itself. The obelisk like, marble benches seek to evoke the tenets of strength found in the brands design manifesto, whilst the fitting rooms, stock room and staff room are neatly hidden within an aluminium back wall accentuated by a running LED ticker.